Refreshingly Human Thinking

We’re a tailored team of thinkers and doers. We’re creatives with a not-for-profit focus and community conscience. As a creative enterprise we prioritise projects with a social benefit, that grow healthy and resilient change for stronger people, places and things.

get in touch

For people,
places and things

    As a collaborative think-and-do-tank, our diverse knowledge, experience, insight and strategy puts us in a unique position to make great things happen.

    There’s no scope too broad, no objective too high, no subject too deep. We often start with a problem and aim for an elegant solution that combines quality storytelling, impeccable design, technological flexibility and a big social heartbeat.

    We believe in creating a-ha, not ta-da, moments

    Listening before speaking, thinking before moving, looking before jumping. We find inspiration in the stories and people who make this world tick.

    Everything we do is motivated by a human centre. We're not motivated by selling more, increasing consumption, or fabricating passing moments. When we talk about 'social' we're not (always) talking about the apps that thrive on 'likes'; we're (often) talking about people and ... how they connect ... in the real world. While some of the work we do is digital and likely always will be digital, we don't surrender to digital platforms.

    Let's start by making memories: Diverse experience across every conceivable angle, creating lasting and meaningful projects and experiences.


      Strategy — Multidisciplinary & Multidimensional

      Design, Story & Communication

      Digital & Experiential Platforms

      Education, Tools & Resource Development

      Social Impact & Programming

      Community Events & Festivals

      Workshops & Training


      Ready to make change?

      Whether you've got an initial idea, an existing program, a problem to solve, or new unknowns and 'what ifs' to explore, the outcomes are only limited by the room (and time) we're given to move.


      Alex McNeilly

      Alex McNeilly

      Chair, Project Director

      Alex is equal parts social warrior and change maker with a lengthy track record in collaborating to create improved opportunities and possibilities for people and places. Enjoying the journey from consultation and planning through to engagement and delivery, Alex is renowned for establishing trusting and respectful partnerships.
      He is a proud Boorooberongal – Darug man on a mission.

      Paul Ducco

      Paul Ducco

      Deputy Chair, Creative Director

      Paul is a multidisciplinary designer and Creative Director, well-versed in the world of visual storytelling. Since leaving high school early to pursue his creative endeavours, Paul’s career has travelled a rich, rewarding and diverse path through commercial animation, publications, digital development, print design, and long form film projects.

      Lucy Robertson

      Lucy Robertson

      Secretary, Journalism & Education

      Lucy is a professional wordsmith who’s been spinning colourful yarns for decades. She is passionate about stories of all kinds, from fictional adventures in storybooks, to factual expose in newsprint and fascinating tales in high gloss.

      Ernie Van Veen

      Ernie Van Veen

      Board Member, Technology & Development

      Ernie had over 30 years in the IT industry as a programmer, systems analyst and project manager, consulting to government and corporate clients, before turning to his skills in visual storytelling through photography, videography and editing. He is also a writer, songwriter and multi-instrumentalist.

      Jonnie Leahy

      Jonnie Leahy

      Board Member, Film & Moving image

      Jonnie is an Australian Directors Guild-nominated storyteller with a deep understanding of the creative process. Over the past 25 years Jonnie has worked his way from acting in front of the camera to behind it in various department roles until his passion for directing became clear.

      Damien Lane

      Damien Lane

      Board Member, Music & Composition

      Damien is an award-winning film composer and multi-instrumentalist, with a nuanced and singular approach to his scores. An alumnus of the Australian Film, Television and Radio School, his compositions have spanned documentary, feature films, animation, theatre, concert hall commissions and more.

      We're proudly South Coast local

      While Southland creates and supports community projects and outcomes across the country, we're proudly based on the South Coast of New South Wales.

      We work on Jerrinja Wandi Wandian land, away from large city-centric echo chambers, which affords us a unique ability to view things from a human perspective. Combined with our wealth of experience, breadth of knowledge and diverse insights, we're able to think big while considering the finer details of honest, meaningful community connections.

      Balancing a considered approach with a desire to make true transformation, we're well-suited to the ever-changing world ... in fact, we embrace it.

      Follow the journey

      Get in touch

      If you've got a question, an idea, a project, or would like to enquire about becoming a citizen of Southland. This is the best place to do it.